2018 Data Search Trends
A recent report from our partner Yext, released new research on how consumers search behavior changed in 2018. The research revealed that new reviews per business location were up 87% in 2018 over 2017. With more intelligent search technology such as Google, Alexa and Siri, consumer interactions were rising across the board.
Highlights of the report detail that customer actions per business locations in search grew 20.1% from 2017 to 2018. Average new reviews per location nearly doubled from 2017 to 2018. Local pages are increasingly where the action is.
To see more of the detailed report, click here.